It’s not the news… It’s how it’s packaged
I’m a news junkie. Perhaps this goes back to my PR days, when my role required being immersed in all-things-current. Or maybe it’s just my
I’m a news junkie. Perhaps this goes back to my PR days, when my role required being immersed in all-things-current. Or maybe it’s just my
Entering beach vacation season, I’m reminded how great communicators are like experienced surfers. Like the ocean, the communications landscape constantly changes, sometimes quickly and without warning.
At the start of every communications project, I always ask my clients what their lede is… What’s the news, highlight, or driving force behind their
“How do I prove to my leader that internal communications is a “must do” versus a “nice to do?” “Is there any data out there