With more than two decades of communications experience spanning agencies, small companies, Fortune-100 organizations, non-profits and academia, Kristi Hinck Mills today brings her passion for communications to CommsLede Consulting. Her deep professional experience and strategic background paired with her writing and project management skills help her deliver smart solutions for her clients – on time and within budget.
Kristi started her career at several East Coast PR firms, and was responsible for media relations efforts for well-known consumer brands including Resolve, Woolite, AT&T and Castrol. In 2001, she landed her PR “dream job” at SoBe beverages, where she paired her PR experience with her interest in action sports. At SoBe, she supported the brand and world-class athletes in the media while launching SoBe’s first digital press room and employee newsletter.
SoBe was officially acquired by PepsiCo, and Kristi joined the company’s internal communications team. To her shock and delight, a new passion – Employee/Internal Communications – was born.
At PepsiCo, her Internal Communications responsibilities included regional town halls, global quarterly meetings and launching the award-winning Pepsi Refresh Project with employees. She also oversaw all of PepsiCo’s global Internal Communications channels, including the strategy behind its daily digital newsletter and intranet. While falling passionately in love with Internal Communications by day, at night, she earned her master’s degree in Strategic Communications at Columbia University, where she now acts as a course facilitator and guest lecturer in the executive-level Strategic Communications graduate program. She’s also guest lectured at NYU, Pepperdine University and Providence College.
By far, her favorite part of internal communications is the people.